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SPORTS & LEISURE

Premier League Club enhances matchday safety, protecting fans and reputation

  • 83% of fans verified instantly and securely
  • 16% referred for expert review, ensuring every identity is authentic and trusted
  • 2% of potential fraud blocked protecting fans, the club, and the game

Tags

  • Employees
  • Verify

A major Premier League football club recently partnered with us to complement their Season Ticket renewals with secure and efficient identity verification. 

In just six weeks, we delivered a tailored identity proofing solution, seamlessly integrating ticket holder data with secure ID and biometric checks. 

83% of fans verified instantly and securely; 16% referred for expert review, ensuring every identity is authentic and trusted; 2% of potential fraud blocked protecting fans, the club, and the game.

The challenge

A major Premier League football club recently partnered with us to complement their Season Ticket renewals with secure and efficient identity verification.

The aim was clear: To protect club revenue and reputation by accurately identifying active and legitimate season ticket holders for renewal, while also ensuring customer safety by preventing away fans from entering the home end, a risk previously associated with serious security threats and unwelcome media scrutiny.

The solution

In just six weeks, we delivered a tailored identity proofing solution, seamlessly integrating ticket holder data with secure ID and biometric checks. Season ticket holders received renewal emails with personalised links that launched an intuitive verification flow using their smartphone camera, fans captured a high-quality scan of their ID, guided in real-time.

In seconds, their ID was analysed with 50+ forensic tests, and their genuine presence confirmed via 68-point facial landmark comparison, securely matching faces to documentation.

The outcome

Value to the club:

  • 83% of fans verified instantly and securely.
  • 16% referred for expert review, ensuring every identity is authentic and trusted.
  • 2% of potential fraud blocked protecting fans, the club, and the game.
  • Immediate verification to allow season ticket renewal purchases with minimal friction for the fans.

The result? Enhanced matchday safety, reduced risk of reputational damage, and a proactive stance on fan integrity.