For compliance, fraud, and product teams in gaming, identity verification is rarely a single-check problem. Operators have to confirm age, establish identity, assess risk, detect fraud, and, in many cases, validate location and affordability signals without adding so much friction that legitimate players abandon signup.
The challenge becomes even harder across the US, where gaming rules differ by state and operators need onboarding flows that can adapt to different regulatory and operational requirements.
The right identity verification platform can help operators:
Several vendors provide solutions used across the gaming industry. Among the most commonly considered are GBG, Jumio, Ondato, and GambleID.
|
Feature |
GBG |
Jumio |
Ondato |
GambleID |
|
Identity and age verification methods |
Uses global and local data sources across 50 countries, 8,500+ global ID types across 195 countries, and document verification & biometric checks to confirm identity and age |
Document verification with selfie biometrics and liveness detection |
Document verification, biometric liveness detection, video verification, and NFC passport checks |
Identity verification and KYC checks designed for US gaming compliance |
|
AML and compliance screening |
450 PEPs, sanctions, and adverse media watchlists & AML monitoring aligned with US regulatory requirements is integrated into the platform |
AML tools including sanctions screening, PEP checks, watchlist monitoring, and adverse media screening |
Customer due diligence tools including sanctions and PEP screening, registry checks, and adverse media monitoring |
AML and OFAC sanctions screening aligned with US regulatory requirements |
|
Fraud detection and risk signals |
Fraud detection, risk scoring, and cross-industry fraud intelligence through the GBG Trust network covering 28+ sectors |
Risk signals such as device intelligence, IP analysis, phone and email checks, and database verification |
AI-driven risk analysis combining document authenticity checks and biometric verification |
Focus on compliance risk through rules management and verification workflows tied to state regulations |
|
Gaming specific compliance capabilities |
Configurable onboarding workflows, with 80+ checks including identity verification, age verification, affordability checks, and tools to detect fraud and bonus abuse across US states |
Age verification, identity verification, fraud and bonus abuse prevention, support for regulated gaming markets |
Provides identity verification and reusable age verification |
Designed specifically for US gaming operators with geolocation, geofencing, and state-based rules management |
GBG offers a global identity verification platform called GBG Go, designed to support compliance and fraud prevention through a single API-driven system.
The platform combines multiple identity and fraud tools into a unified environment.
Key capabilities include:
For gaming operators, GBG focuses on three main areas:
Several gaming organizations report measurable improvements after implementing GBG’s solution.
Examples include:
GBG’s systems process around 65 billion transactions annually and are used by 20,000 global brands across industries.
“As you enter new markets, you want an identity provider that can help you launch in those regions and offer everything you need to onboard customers within one tool, so you don’t have to keep integrating with new vendors.
For example, if you want to launch in the US, your KYC provider must have a gaming supplier license, and also be able to operate in the specific state you want to launch in.” - Rebekah Jackson, Global Director of Gaming at GBG
Jumio is widely used in the gaming industry for document-based identity verification and biometric authentication. The platform focuses on confirming a player's identity using government-issued ID documents and selfie verification.
The process typically involves:
This approach helps ensure the player is both real and the legitimate owner of the ID document.
Jumio also allows operators to combine document verification with other checks, including:
For compliance teams, the platform also includes AML capabilities such as:
Jumio also highlights features designed to improve onboarding conversion, including automatic course correction when users capture poor-quality ID photos.
Ondato provides an AI-powered identity verification platform designed for fast, automated KYC.
The system supports several identity verification methods:
According to Ondato, most verifications can be completed in around 30 seconds.
For regulated sectors such as online gambling, Ondato also provides broader compliance tools:
A notable product within the Ondato portfolio is OnAge, a reusable age verification solution designed to confirm age eligibility without storing personal data.
GambleID is designed to align onboarding processes with the regulatory requirements of different US states.
The platform combines several compliance tools into a single environment:
Because US gaming rules vary significantly by jurisdiction, GambleID’s rules engine allows operators to adjust verification workflows depending on where the player is located.
In addition to technology, GambleID provides operational support for gaming companies entering regulated markets.
This includes:
The platform supports multiple gaming categories, including:
By combining KYC, payments, and geolocation tools, GambleID aims to provide a more unified compliance infrastructure for US gaming operators.
Selecting an identity verification provider depends on several factors, including geographic coverage, regulatory complexity, and onboarding goals.
Key evaluation criteria often include:
Regulatory coverage
Fraud detection capabilities
User experience
Integration flexibility
Operational visibility
Online gaming operators must typically complete several checks before allowing a player to participate. These requirements vary by state but generally include:
Identity verification helps operators detect and prevent several types of gaming fraud, including:
Modern identity platforms combine multiple signals to assess risk, such as:
By combining these signals, operators can detect suspicious behaviour early while allowing genuine players to pass verification quickly and securely.
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